Stanley Park Brewing brews accessible craft beers inspired by the West Coast and Vancouver's iconic Stanley Park.
We completely overhauled their existing brand to better tell the story behind the inspiration. The angular wordmark typeface is inspired by a vintage photograph of an early park sign, created entirely out of sticks. Forest greens influenced the brand colour palette, while the new packaging features custom illustrations of locations in Stanley Park.
Created while working at Will
Illustration: Tom Haugomat
Copywriting: Katie Holmes
Website Art Direction: Antonio AR